The Evolution of Workation and Remote Work and the Re-evaluation of Regions

Articles published in Akiya Lab | Roopt (Makigumi)

Makigumi, which operates Roopt, regularly researches case studies and other information on the revitalization of vacant houses and publishes them as columns.

In the post-COVID-19 world, revolutionary changes in work styles have emerged alongside dramatic improvements in communication environments. While working in an office was once the norm, it is now possible to work from anywhere. This increased flexibility has also led to an expansion of surrounding services, such as access to nurseries and elementary schools, highlighting anew the importance of local resources and communities.

However, this change does not benefit all regions equally. As real estate valuations go, only certain areas have room for growth, and their success depends on the efforts of indigenous communities. If a region can enhance its appeal and attract residents and visitors from outside, it can survive and prosper.

Changes in Regional Evaluation Criteria

Until now, areas with high land prices and population density, especially those around train stations, were considered valuable. However, the strength of the local community—that is, whether it can succeed in the market—has become a more important indicator. For example, Gojome Town in Akita Prefecture, Obuse Town in eastern Nagano Prefecture, and Shiojiri City in western Nagano Prefecture are considered successful regions within their respective markets. Beyond these regions, areas with characteristics such as universities also have the potential for increasing young populations and inherent power.

When evaluating a region, it is necessary to consider its potential and the vitality of its community, much like evaluating a company president, rather than simply using past transaction prices as a benchmark. It is essential to comprehensively assess diverse elements such as the region's unique culture, history, and natural environment to discover its inherent value.

The spread of remote work and workation is changing not only work styles but also values regarding places to live and communities. In this new era, the rediscovery and re-evaluation of regions will be key to sustainable development.

First published: Akiya Lab (2024 - now integrated into this site)