The Evolution of Workation and Remote Work and the Re-evaluation of Regions

Articles published in Akiya Lab | Roopt (Makigumi)

Makigumi, which operates Roopt, constantly researches case studies and other information regarding the revitalization of vacant homes and publishes them as columns.

In the post-COVID-19 world, with dramatic improvements in communication infrastructure, there have been innovative changes in working styles. While working in an office was once common, it is now possible to work from anywhere. This increased flexibility has also expanded the availability of surrounding services, such as access to nurseries and elementary schools. It has re-emphasized the importance of local resources and communities.

However, this change does not equally benefit all regions. As for real estate valuation, only some areas have room for growth, and their success depends on the efforts of indigenous communities. If a region can enhance its appeal and attract residents and visitors from outside, it can survive and prosper.

Changes in Regional Evaluation Criteria

Previously, areas with high land prices and population density, especially those around train stations, were considered valuable. However, the strength of the local community, that is, whether it can win in the market, has become a more important indicator. For example, Goshogawara Town in Akita Prefecture, Obuse Town in eastern Nagano Prefecture, and Shiojiri City in western Nagano Prefecture are considered winning regions within their respective markets. Besides these regions, areas with characteristics such as universities have the potential for an increase in young populations and latent power.

When evaluating a region, it is necessary to consider its potential and the vitality of its community, much like evaluating a company president, rather than simply using past transaction prices as a standard. It is essential to comprehensively evaluate diverse elements such as the region's unique culture, history, and natural environment, and to discover the inherent value of that region.

The spread of remote work and workation is changing not only working styles but also values regarding places to live and communities. In this new era, the rediscovery and re-evaluation of regions will be key to sustainable development.

First published: Akiya Lab (2024 - now integrated into this site)